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Lucky the Leprechaun

CBUB Wins: 3
CBUB Losses: 2
Win Percentage: 60.00%

Added by: DSkillz

Read more about Lucky the Leprechaun at: Wikipedia

Official Site: General Mills

Lucky Charms is a brand of cereal produced by the General Mills food company of Golden Valley, Minnesota, United States. It first appeared in stores in 1964. The cereal consists of two main components: toasted oat-based pieces and multi-colored marshmallow bits (marbits ) in various shapes, the latter making up over 25 percent of the cereal's volume. The label features a leprechaun mascot, Lucky, animated in commercials.

Lucky Charms was created in 1962 by John Holahan. General Mills had challenged a team of new product developers to use the available manufacturing capacity from either of General Mills' two principal cereal products—Wheaties or Cheerios—and do something unique to them. Holahan came up with the idea after a visit to the grocery store in which he decided to mix Cheerios with bits of Brach's Circus Peanuts.

An advertising company employed by General Mills and Company suggested revolving the marketing of the new cereal around the idea of charm bracelet.

The oat cereal originally was not sugar coated. After initial sales failed to meet expectations, the oats became sugar coated, and the cereal's success grew.

Lucky the Leprechaun

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CBUB Match Record:

Result Opponent My Score   Their Score
Loss Trix Rabbit 2 to 6

Fantasy Teams Season 12 Record:

View the historical team line-up

Result Opponent My Score   Their Score
Win The Judderman 8 to 2
Win Snap, Crackle, and Pop 7 to 5
Win Willy the Hillbilly 9 to 2
Loss Snap, Crackle, and Pop 4 to 5