Morphle

My Magic Pet Morphle, also known as Morphle, is a British-Dutch animated children's television series created and conceptualized by animator Arthur van Merwijk in 2011. Produced by YouTube channel Morphle TV, which was acquired by Moonbug Entertainment in 2018 and announced in February 2019, the series premiered on Netflix on January 10, 2019. The show is about a girl named Mila and her magic pet Morphle who can transform his appearance at Mila's will, and teaches themes of friendship, problem-solving and creativity to its preschool audience.

Morphle is hosted on digital platforms including Netflix, Apple TV+, Hulu and Amazon Prime Video.

The show revolves around a young girl named Mila, who is best friends with Morphle, a red magic pet with rabbit-like ears who is able to transform or 'morph' into anything. They often help others around town or help to stop the bad guys, learning lessons about problem-solving, colors, shapes and friendship.

In 2011 van Merwijk, an animation school graduate, created a YouTube channel for preschoolers based on nursery rhymes. Throughout the first year van Merwijk produced every episode himself. His sister, who is a professional singer, created the music for the show. Van Merwijk drew the characters and his friend, Daan Velsink, created the rig-animation. After saving his profits during the program's first year, he used the money to set up a studio in Amsterdam. He hired animators and artists and created additional videos per month.