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Official Site: 20th Century Fox-Brazil

José Mojica Marins (born March 13, 1936) is a Brazilian filmmaker, actor, screenwriter, and television and media personality. Marins is also known by his alter ego Coffin Joe (loosely translated from Zé do Caixão). Although Marins is known primarily as a horror film director, his earlier works were Westerns, dramas and adventure films. In the 1980s he became a prominent exploitation film director, specializing in the pornochanchada genre, which were soft-core sex comedies popular in Brazil at that time.

Marins was born in São Paulo, Brazil at a farm in the Vila Mariana to Antonio and Carmem Marins. His interest in filmmaking began at an early age. When Marins was three, his father ran a local cinema, and the family lived in a flat above the theater.

Coffin Joe is the English equivalent of Zé do Caixão. Marins created the character in 1963 for the film At Midnight I'll Take Your Soul. The character went on to appear in many more films and as it gained popularity, the Coffin Joe persona appeared in television programs, songs, music videos and comic books.

Although rarely mentioned in the films, Coffin Joe's true name is Josefel Zanatas. Marins gives an explanation for the name in an interview for Portal Brasileiro de Cinema:

Coffin Joe has not been a contender in any CBUB matches.