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Official Site: Shin Japan Heroes Universe

The is a Japanese collaborative project between Toho, Khara, Tsuburaya Productions, and Toei. Developed by filmmaker Hideaki Anno, the project is intended for merchandise, special events, and tie-ins. It unites films that Anno had worked on that bear the katakana title "Shin" (シン).

In 2021, Toho, Khara, Tsuburaya Productions, and Toei held a meeting and unanimously agreed to create the Shin Japan Heroes Universe, with the assistance of Hideaki Anno. Regarding the fruition of the project, Anno stated that it "was conceived in the discussions of the related companies, from the idea of combining characters that are proud of Japanese culture, in a collaborative way, to further expand them around the world and stimulate fun. [...] Originally, projects with a wide range of copyright sources are difficult to adjust, and the commercial benefits are not significant. So it's a plan that can only be made by content holders who prioritize fan service over business cooperation itself." Back in 2016, Khara and Toho had previously collaborated on similar cross-over projects uniting Rebuild of Evangelion and Shin Godzilla such as Godzilla vs. Evangelion and Godzilla vs. Evangelion: The Real 4D.

On February 14, 2022, all four companies jointly announced that the collaborative project unites properties that Anno had worked on bearing the title "Shin", such as Shin Godzilla, Evangelion: 3.0+1.0 Thrice Upon a Time, Shin Ultraman and Shin Kamen Rider; the project is intended only for merchandise, special events, and tie-in events. That same day, the official logo by Yutaka Izubuchi and the promotional visual teaser image by Mahiro Maeda were revealed.

In July 2022, Shinji Higuchi iterated, in an interview with Looper, that there are no plans for cross-over films and would not be interested in such projects. Looper elaborated that while the films share "intertextual references", they are standalone features with no indication of being canon with one another or being part of a shared universe. They also pointed out that each series is owned by rival studios, rendering a potential crossover difficult.

Shin Universe Robo has not been a contender in any CBUB matches.